Features

To my Canadian sports business network: are you still treating pickleball as a local recreational trend? If so, you are missing the explosive sponsorship marketing wave about to cross the border. We have officially moved past the leisure perception stage. Pro pickleball is scaling into a highly structured sports entertainment ecosystem. Simply watch the PPA Tour's recent PARTNERS docuseries for a glimpse into the massive international vision guiding this movement. The corpora

What I enjoy most about my business development pursuits in sports travel is the discovery of truly world-class destinations. A perfect recent example was my time volunteering for the PPA Tour’s Greater Zion Cup at the brand-new pickleball complex found at Black Desert Resort . Located just outside St. George, Utah — a scenic two-hour drive from the lights of Las Vegas — Pickleball at Black Desert Resort feels less like a sports complex and more like a high-end PGA or ATP to

Mission accomplished! My 'Rock & Pickle' Road Trip was an amazing time, starting with a fun visit to Kalamazoo, Michigan.

Finding the ideal place to play can be overwhelming. However, I recently visited a true hidden gem in Daytona Beach.

The buzz whenever I get to the courts is always, "Have you tried out this new paddle yet?"

With notable athletes like Genie Bouchard wearing them recently, Kitchen Blockers are changing how players think about protective gear.