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Early Planning For Fall Adventures
The summer is not over yet; however, my attention is shifting towards the fall season for further developing my pickleball business opportunities and capitalizing on the surge in sports travel experiences. Looking ahead to the coming months, listed below are early events I have on my radar.
Craig Johnson
Aug 152 min read


Pickleball’s Real Opponent: Public Perception
Charles Barkley captured the stereotype perfectly: “The problem with pickleball is I don’t like playing with old people.” That one line sums up the perception challenge facing brands, agencies and the sport itself. If they want pickleball to grow beyond a fad and become a legitimate, competitive, multi-generational platform, they’ll need to do more than sell paddles. They’ll need to sell legitimacy.
Alerts
Jul 271 min read


A 'Smashing' Road Trip Adventure
Mission accomplished! My 'Rock & Pickle' Road Trip was an amazing time, starting with a fun visit to Kalamazoo, Michigan.
Craig Johnson
Jul 152 min read


ESPN On-Site At MLP Grand Rapids
Click to view a fun conversation featuring Anna Leigh and ESPN SportsCentre host, Christine Williamson. ESPN was shooting on location, showcasing the pickleball boom along with 50 States In 50 Days, celebrating the full spectrum of American sports.
Alerts
Jul 131 min read


Itinerary: My 'Rock & Pickle' Road Trip
Summer has arrived, ushering in warm temperatures and numerous chances for outdoor pickleball. This also ignited my urge for a new travel...
Craig Johnson
Jul 32 min read


Facility Feature: Pictona in Holly Hill
Finding the ideal place to play can be overwhelming. However, I recently visited a true hidden gem in Daytona Beach.
Craig Johnson
Jun 12 min read


Apps Used When Hitting The Courts
It feels like just yesterday that I was a new sports parent searching for easy-to-use tech tools to maximize my kids' sports seasons or...
Craig Johnson
May 242 min read


Pickleball North: Places To Play In Ontario
The growth of pickleball in the Greater Toronto Area (and across the country, for that matter) is unmistakable. The challenge now is...
Alerts
May 232 min read


Field of Dreams: Maximize Your Trip Experiences
As my son concludes his senior year in high school, I'm acutely aware that opportunities for Sports Trips with Dad are becoming scarcer.
Craig Johnson
Apr 153 min read
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